The Cheerios Kid from Offbeat Cereal Mascots: 8 Forgotten Stars (Slideshow)

Offbeat Cereal Mascots: 8 Forgotten Stars (Slideshow)

Tim Hollis
Slide 1 of 8
The Cheerios Kid

The Cheerios Kid was General Mills' first cereal mascot superstar. As a sponsor of The Mickey Mouse Club when it first aired, the cereal company introduced the super-strength kid during a commercial break in 1955. Over the years, the Cheerios Kid scored some new gear, like this space suit in a 1960s ad.