Lifestyle Consumer Brand Named 'Blount Organic'
FALL RIVER, Mass., Oct. 12, 2016 /PRNewswire/ -- Blount Fine Foods, a leader in manufacturing premium, handcrafted soups, entrées, sauces, and side dishes for retail and foodservice and the market leader in fresh retail soups, announces the launch of branded premium organic soups under the new Blount Organic label.
"As the popularity of prepared foods grows rapidly at retail, we have seen the call for organics grow from a rumble to a roar," said Bob Sewall, Blount's Executive Vice President of Sales & Marketing. "Our master chefs have been working to refine our true-to-nature, delicious handcrafted organic recipes; collaborating with certified organic farmers to produce premium organic soups. We can't wait for consumers to try these incredible flavors under our new Blount Organic brand name."
Blount Organic will feature eight varieties:
Each microwavable cup holds 16 ounces and features Blount's signature Cool Grip Rim which makes the cups easy to handle after heating.
Blount Organic has unveiled an all-new website to support the brand www.BlountOrganic.com that educates consumers on products and showcases our chefs' favorite recipes. Blount is also offering purchase incentives, point of sale, and has undertaken a "foodie influencer" outreach to support the launch. The company will take its brand experience on the road in unique and unexpected ways throughout the fall and winter as the days get colder and shorter, and Americans enter the brand's favorite time of year, 'Soup Season.'
The Blount Organic line is available at select Target, Publix, Giant Eagle, Earth Fare, Heinen's and other fine grocery stores. Please visit www.BlountOrganic.com for the most up to date retailer location information.
About Blount Organic
The Blount Organic brand launched in the summer of 2016. Blount Organic is a subsidiary of Blount Fine Foods, a family-owned and operated company that has been processing food since 1946. Blount produces more than 900 premium products for restaurants, institutions, retailers and club stores in all 50 states. Blount manufactures more than 600 proprietary soup recipes, including 75 varieties of clam chowder alone. Blount's premium soups and specialty foods are made with the finest and freshest ingredients, locally sourced whenever possible, and handcrafted in small batches by a dedicated team through unparalleled customer collaboration. Blount Organic operates production facilities at its Fall River, Massachusetts headquarters, in Warren, Rhode Island and now in McKinney, Texas. Its award-winning production facilities showcase the company's commitment to energy conservation and sustainable business practices. For more information, visit our website at www.BlountOrganic.com and follow Blount Organic on Facebook, Instagram, and Twitter.